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Brand Authenticity and Consistency Amidst Constant Change

EVENT INSIGHTS TO INGITE Your EMPLOYEMENT BRAND INITIATIVEs 

Strategic employment branding incites customer and business partner growth, candidate funnel expansion and employee engagement, which thereby improves workforce retention and talent performance. Many companies strive to understand, establish and promote their brand to achieve these goals, but similarly many are yet struggling to transition brand strategy from aspiration to reality.

The joint WilsonHCG and OpenText Colloquium, in which OpenText and other industry peers shared their personal brand stories, centered around the “business” need for employment brand transparency, authenticity and consistency – in the midst of ever-present change.

This recap explores actionable takeaways from the conference, including first-hand experiences around the following:

  • Establishing Authenticity through Raw, Unadulterated Engagement
  • Establishing “Living and Breathing” Buy-In from Key Stakeholders
  • 9 Steps to Optimize Your Employment Brand
Fill out the form for complimentary access to peer insights and the event recap!

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